About the Team

The Good, The Bad, and The Best: Starting Your Own Business

Cofounders Char and Keith at their first shoot as Four Winds Creative. Taking a risk can be, by definition, dangerous. Taking a huge risk, well, that’s where the real fun begins. I started a business almost three years ago with two wonderful partners, big ambitions, and bigger Moscow Mule mugs. Startups are increasingly popular, especially The Good, The Bad, and The Best: Starting Your Own Business

Live Event Coverage: How Quick Turn Video Can Amplify Your Message

Anytime your company attends or hosts a live event, you have a huge opportunity to leave a lasting impression. While conferences, trade shows, and company events have countless activities pulling at people’s attention, there are ways to rise above the noise and more importantly make sure your message sticks. One sure fire way we’ve helped Live Event Coverage: How Quick Turn Video Can Amplify Your Message

Video Tips: A First Timer’s Guide for Being Interviewed “On-Camera”

Being interviewed on-camera can be terrifying for a first-timer. What do I wear? How should I speak? How should I prepare? Regardless of your experience level, there are steps that can help you feel confident about being interviewed on-camera. Here are some simple ways to prepare to be interviewed on-camera like a seasoned pro: What Video Tips: A First Timer’s Guide for Being Interviewed “On-Camera”

How to Budget for Video

It’s that time of year again. It’s time to budget and plan for 2017!  Time to reflect on your priorities, wants, and needs for the coming year. Though video content is in huge demand for both internal and external audiences,  this critical line item often gets left off of annual budgets because costs can range How to Budget for Video

Summer Roundup: 2016 Edition

Some say summer’s almost over, but at Four Winds Creative, the heat is on. First, let’s recap what happened since May. We flew drones in San Diego with some very special 4th graders who were learning to calculate rocket trajectories. If that wasn’t enough, that same school had some kindergarteners doing 3D architectural modeling.  No foolin’! Summer Roundup: 2016 Edition

Pros and Cons of Bringing Video Production In-House vs Outsourcing

These days I frequently see companies advertising for in-house video production staff.  This trend makes sense since video is being consumed online more than ever, and it’s a critical part of any company’s marketing and communication strategy.  I worked at a global Fortune 50 company for over 12 years managing their in-house video department and Pros and Cons of Bringing Video Production In-House vs Outsourcing