OCIA Sizzle Video for Analog Devices

Analog Devices, asked us to create a biz dev video that announces their partnership with Woods Hole Oceanographic Institute (WHOI) while also informing and inviting public and private sectors to join the Ocean and Climate Innovation Accelerator (OCIA) Consortium. This video is featured on the WHOI website and ADI social media platforms.

Client: Analog Devices
Project: Business Development Video
Roles: Ideation, Video Production, Motion Graphics, Editing
Duration: 8 Weeks
Location: Boston and Cape Cod, Massachusetts

Because the two companies are so specific in their contributions (technology, and ocean climate science) we pitched to showcase unique strengths with an overall theme rooted in their collective goals. The first educational goal conveys that the ocean is vital to climate change solutions and the second is a call-to-action invitation for new partners and experts to join the Consortium.

We traveled to the East Coast and interviewed several executives from both organizations as well as filmed b-roll footage. Using a combination of drone footage, testimonial interviews, b-roll and archival footage, we created a 6-minute video for the WHOI OCIA partnership website page and several shorter versions that play across Anolog Devices social channels and meetings.

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