Video Production

Working Undercover

It had been an exhausting month, but this was the moment we’d been laboring so hard for. The chance to see the impact of our blood, sweat and tears and, more importantly, the chance to delight the global audience with an unexpected thrill. The lights dipped low, and darkness engulfed the stage. The audience fell Working Undercover

Freelance tips on how to compete with LA crews

As someone who came into the entertainment business late in the game, I appreciate the value of networking because the people you surround yourself with can make or break your career. I met this month’s speaker at San Jose State University, when I decided to go to film school in my late 30’s.

Four Winds’ Keys to Keynotes (Part 1)

We’re often asked what goes into a great keynote. We’ve talked with customers, partners and presenters to gather their thoughts. We’ve taken time to dig deep into the surveys we’ve conducted on our top ranked keynotes.

Freelancer’s Guide to the Galaxy

A lot of what we do as Four Winds Creative is video production, but one of our favorite side gigs is hosting a meetup for creative freelancers in the Bay Area. The Bay Area Creative Freelancer’s Guild Meetup [BACFGM] is more than a tongue twister; its members make it a community for amazing freelance talent right here Freelancer’s Guide to the Galaxy

How to Budget for Video

It’s that time of year again. It’s time to budget and plan for 2017!  Time to reflect on your priorities, wants, and needs for the coming year. Though video content is in huge demand for both internal and external audiences,  this critical line item often gets left off of annual budgets because costs can range How to Budget for Video

Pros and Cons of Bringing Video Production In-House vs Outsourcing

These days I frequently see companies advertising for in-house video production staff.  This trend makes sense since video is being consumed online more than ever, and it’s a critical part of any company’s marketing and communication strategy.  I worked at a global Fortune 50 company for over 12 years managing their in-house video department and Pros and Cons of Bringing Video Production In-House vs Outsourcing