In part one of The Four Winds Keys to Keynotes, we dug into the need to know your audience and what’s on their minds. We talked about budgeting for success in both time and money, and we touched on the need to “show” instead of “tell” your audience about the topics you’ll cover. Lastly, we … Four Winds Keys to Keynotes (Part 2)
There are many things in my life for which I am grateful, and my time at Four Winds Creative is high on that list. This month marks my one year anniversary of working at a creative agency right after college. I’ve had many great opportunities here; I feel very lucky to have had Char, Todd, … Lessons From My Desk: One Year Working at an Agency
As media platforms and the way in which we use them transform, video has become one of the most common modes of communication. You can find video on websites, used heavily on social media, embedded in presentations, and used all over large events. However, video somehow remains an afterthought in most company strategies. When social … How to Create a Corporate Video Strategy
Whether it’s a way to get employees excited, a summary for management, or a way to show your users the milestones of the last 12 months, there’s no more engaging way to recap the year than than with video. Yes, 2016 has (finally) come to an end. Now is a great time for your businesses … How to Create the Best Year in Review Video
Anytime your company attends or hosts a live event, you have a huge opportunity to leave a lasting impression. While conferences, trade shows, and company events have countless activities pulling at people’s attention, there are ways to rise above the noise and more importantly make sure your message sticks. One sure fire way we’ve helped … Live Event Coverage: How Quick Turn Video Can Amplify Your Message
It’s that time of year again. It’s time to budget and plan for 2017! Time to reflect on your priorities, wants, and needs for the coming year. Though video content is in huge demand for both internal and external audiences, this critical line item often gets left off of annual budgets because costs can range … How to Budget for Video
One of the first questions people ask us is “How much does a video cost?” As much as I want to avoid the answer, “It depends”, it really does depend in the case of a video production. Watch the end credits of any blockbuster movie. A 2-hour feature costs millions of dollars, and every name … How Much Does a 2 Minute Video Cost?